Tripp Mickle and Brian X. Chen
Posts
At Apple, Rare Dissent Over a New Product: Interactive Goggles
The company is expected to unveil an augmented reality headset in a few months. Some employees wonder if the device makes sense for Apple.
Apple Unveils New iPhone and Fitness Watch at Annual Event
The Apple Watch Ultra is aimed at endurance athletes, a market dominated by Garmin. Apple also introduced updated AirPods.
Apple Unveils Smartwatch With a Focus on Fitness
For the first time in the pandemic, the company returned to Steve Jobs Theater to release its latest product updates.
Apple Sees Virtually-Reality Headset as Its Next Big Thing
The company has enlisted Hollywood directors like Jon Favreau to help its effort to create products that blend the physical and virtual worlds.