

Taylor Lorenz
Posts

When Axel Webber Was Rejected from Juilliard, TikTok Stepped In
The 22-year-old actor documented his audition process for the world to see and became a star along the way.

Birds Aren’t Real, or Are They? Inside a Gen Z Conspiracy Theory.
Peter McIndoe, the 23-year-old creator of the viral Birds Aren’t Real movement, is ready to reveal what the effort is really about.

She’s the Investor Guru for Online Creators
Li Jin, 31, began backing creators years ago. She has raised her own fund to invest in influencer-related start-ups.

Now Going Viral: Meeting Online Friends in Real Life
Marissa Meizz became a TikTok meme after her friends excluded her from a birthday party. She decided to do something about it.

Text Memes Are Taking Over Instagram
Fueled by Gen Z, text-heavy posts are turning the photo and video app into a destination for written expression.

The App With the Unprintable Name That Wants to Give Power to Creators
Fed up with the imbalance between online influencers and brands, Lindsey Lee Lugrin and Isha Mehra created a platform to change that.

To Fight Vaccine Lies, Authorities Recruit an ‘Influencer Army’
The White House has teamed up with TikTok stars, while some states are paying “local micro influencers” for pro-vaccine campaigns.