Sapna Maheshwari
Posts
Will TikTok Be Banned in January? That Question is Headed to Court
TikTok will be in federal court on Monday, aiming to block a new law that will ban the popular video app in the United States...
TikTok Expands its Election Resources Ahead of November
The company is an increasingly popular source of political news. It’s adding more content about how elections work and media literacy.
JD Vance’s ‘Never Trump Guy’ Comment Becomes a Viral TikTok Remix
A mash-up of years-old comments by the Ohio senator with a hip-hop track is finding a broad audience. It’s part of a new genre of...
Bowling, Selfies and the ‘Dougie’: Biden Woos Influencers at the White House
For its first conference on the creator economy, the Biden administration celebrated social media creators. The president lauded them as a “breakthrough in how we...
Brands Love Influencers (Until Politics Get Involved)
Marketing firms are using artificial intelligence to help analyze influencers and predict whether they will opine about the election.
TikTok Lays Out Past Efforts to Address U.S. Concerns
The company said the disclosures support its argument that a law signed by President Biden in May is unconstitutional.
TikTok Moves to Limit Russian and Chinese Media’s Reach in Big Election Year
The platform will keep state-affiliated media accounts out of users’ feeds if they “attempt to reach communities outside their home country on current global events...
TikTok Creators Sue to Block U.S. Law Requiring Sale or Ban
The group, whose legal fees are being paid for by the company, said a ban of the app would violate their First Amendment rights.
The ‘Betches’ Got Rich. So What’s Next?
The women’s media company, which started as a raunchy college blog, is a rare financial success story — and on the White House’s radar. Now,...
TikTok, Facing US Ban, Tells Advertisers It Won’t Back Down
Hundreds of marketers and ad agency types flocked to TikTok’s annual sales presentation after a new law put its future in question.