Nina Roberts
Posts
Squeezed by Soaring Rent, Small Shops Get Creative
Some ambitious entrepreneurs in New York City are experimenting with diversified business models to connect with shoppers and bring in more money.
For Founders of Small Businesses, the Personal Story Matters
A business owner’s personal story can bolster trust in a brand, experts say. But what happens when they share hardships like homelessness, addiction or incarceration...
Female Entrepreneurs Who Confront a Particular Kind of Troll
Food companies founded by Asian American women find social media engagement with customers helps their growth, but they also face racist and sexist comments.