J. Cole’s Dreamville Festival Boosts $145M To Local Economy

By Kimberly Wilson ·Updated April 8, 2024

J. Cole isn’t just a blessing when it comes to a microphone — his annual music festival is bringing in revenue to the city of Raleigh during one of the nation’s most troubling financial times.

Dreamville Festival’s 2023 Economic Impact Report was released ahead of the 2024 edition, putting the festival’s total economic impact at $145.9 million, solidifying its position not only as the globe’s foremost

Kimberly Wilson
Author: Kimberly Wilson

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