Here’s What Happened Day One At Essence Festival 2024’s Soko Mrkt Stage

By Kerane Marcellus ·Updated July 6, 2024

On the first day of the 30th ESSENCE Festival of Culture, an array of brands were present, all thriving with shoppers visiting their booths throughout the day. Crowds grew, eager to support these businesses, while panels on plus-sized fashion, inclusion, and authenticity created an inspiring buzz among attendees in New Orleans.

Witnessing such a rich culture of Blackness in all its forms supporting Black-owned businesses was

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