How This Designer Turned Her Admiration for Her Mother Into a Brand Sold by Nordstrom

By Jasmine Browley ·September 14, 2021 Updated

When fashion designer Erika Dalya Massaquoi recalls her childhood memories, they’re with nothing but fondness. 

Growing up in the 70s, she was immersed in shows of Black pride, activism, and bold >Oula Company founder and CEO says she was heavily influenced by her biggest style muse and learned her love of all things beautiful by watching how her mom moved in the world. 

“She breathed life into every room she

Kimberly Wilson
Author: Kimberly Wilson

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