A Cautionary Tale on Inventory Shortages: Kendra Bracken-Ferguson Warns Retail Entrepreneurs, ‘Going Out of Stock Isn’t Cute’

By Ebony Flake ·Updated February 25, 2024

The satisfaction in the first application of a fresh tube of lipstick, the joy when an off-the-rack dress fits like couture, the high that occurs, both literally and figuratively, when you spot the perfect pair of pumps to set it all off — these moments capture the essence of retail therapy. Shopping is about more than just acquiring stuff. It’s often a mood-enhancing, stress-reducing, and

Kimberly Wilson
Author: Kimberly Wilson

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